In this chapter from Field Tips, David McMahon explores “The Family Factor” in small to mid-sized businesses. He explains how family involvement can be a powerful advantage—or a serious risk—depending on how professionally it is managed. Successful family businesses are built on clear roles, open communication, accountability, and continuous education across generations. When family members are properly qualified, held to high standards, and measured like any professional team, the business is positioned to outperform competitors. When these elements are missing, legacy issues and poor management can undermine even long-established companies.