HFA @ High Point Market (April 26, 2026)
Technology Trends in Home Furnishings: Get an inside look at real-world strategies and tools used and shared by leading retailers. Explore how AI, automation, marketing innovations, and operational systems can help you streamline processes, improve service, and gain a powerful competitive edge in today’s retail world.
HFA in Las Vegas (January 24–27, 2026)
Real-world ways top retailers are using automation and AI to book more appointments..
Previous Seminars
HFA Seminar Highlight (Jan 2024)
David McMahon shares practical retail metrics that help furniture stores improve sales, profitability, and customer follow-up. A quick highlight from the HFA Seminar Series.
Watch a full video →Highlight - HFA Seminar - Increasing Sales - April 2023
The video details strategies for improving sales productivity in the retail industry, focusing on maximizing value from customer traffic, especially when foot traffic is declining.
Watch a full video→Highlight - HFA Pres Lead Mgt - Summer 2023
Learn to boost sales by 10% through professional lead management. Convert digital leads into VIP appointments to achieve near-perfect close rates and higher average tickets.
Watch a full video→About the speaker
David McMahon
David McMahon is the founder of PerformNOW. He works with home furnishings retailers to improve customer experience, increase productivity, and drive performance using proven systems, automation, and integrated CRM workflows.